typography triptych


'out of tune'

Using only Helvetica type forms, this three-up serves as an impressionistic homage to the names and sounds of Bossa Nova music, and aims to deliver the feeling of the serenity, passion, and neutrality associated with the Brazilian coastal cultural from where it was born.
The color pallate serves as a call back to the earth-inspired colors of 60’s design, with an off beat twist to implicate the sonically and culturally subversive nature of the musical genre.